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IGNOU M.A in Electronic Media Production and Management

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IGNOU

M.A in Electronic Media Production and Management

(Programme Code: MAEMPM)

This regular full time on-campus programme will equip the students in electronic media – radio, television, and new media – production and management. This programme is designed to teach the students the basics of sound, visual communication, camera handling, new media production and online journalism. It will expose them to the art and craft of recording and editing using the latest software. It will also help them to ideate, visualize and design content in different programme formats. The course would provide hands-on experience to the students and develop appropriate skills and competencies to prepare them for any challenging assignments in the media industry.

Broadly the programme would cover:

  • Principles of Mass Communication, visual communication and broadcasting
    Radio production, television production, new media production and Online Journalism

    • Presentation Techniques for Radio and TV
    • Management and Media Marketing
    • Media Research and Brand Management
    • Internship and dissertation.

    Objectives: After completing the programme, a student will be able to:

    • Develop scripts for radio, television and new media.
    • Record and edit radio and television programmes.
    • Enhance presentation skills for radio and television.
    • Handle the camera.
    • Apply lighting techniques.
    • Develop professional sound recording, mixing skills
    • Design websites.
    • Develop media management skills.

    Courses:

    SemesterCourse CodeCourse TitleCredits
    Semester – IEMPM-F2F-101Principles of Mass Communication4
    EMPM-F2F-102Basics of Broadcasting (Radio and TV)3
    EMPM-F2F-103Understanding Sound3
    EMPM-F2F-104Visual Communication3
    EMPM-F2F-105Introduction to New Media3
    Semester – IIEMPM-F2F-201Principles of Broadcast Journalism4
    EMPM-F2F-202On-line Journalism4
    EMPM-F2F-203Writing for Radio and Television2
    EMPM-F2F-204Radio Programme Production4
    EMPM-F2F-205Basics of TV Production4
    Semester – IIIEMPM-F2F-301Multimedia Production4
    EMPM-F2F-302Presentation Techniques for Radio and TV2
    EMPM-F2F-303Advanced TV Production4
    EMPM-F2F-304Management and Marketing2
    EMPM-F2F-305Internship (of 4 weeks duration)4
    SemesterCourse CodeCourse TitleCredits
    Semester – IVEMPM-F2F-401Media Management4
    EMPM-F2F-402Media Research and Brand Management4
    EMPM-F2F-403Dissertation / Specialisation in any one area: Radio Television New Media Media Management6
    Total Credits64

    Eligibility: Bachelor’s degree in any field with 50% marks (Reservation as per notified norms).

    Medium of Instruction: English and Hindi. Duration: 4 semesters (2 years).

    Admission cycle: Admissions would be made only once a year in the month of July.

    Mode of Admission: The admission will be through an entrance test and an interview. The pattern of questions will be a mix of multiple choice and subjective questions. The Entrance test will cover some of the following areas: general understanding of media, current affairs, communication skills, reasoning skills, creative ability, ideation and visualisation for media etc. The short listed candidates will be asked to appear for an interview.

    Programme Fee: Rs. 80,000 (Rs. 20,000 per semester x 4 semesters). Examination fee: 50/- per paper Certificate fee: Rs. 300/-

    Evaluation: The School has adopted continuous evaluation method in which theory paper would be evaluated at 60:40 ratio (i.e. sixty per cent for term-end examination and forty per cent for continuous evaluation). Practical oriented papers would be evaluated at 40:60 (i.e. forty per cent for term-end examination and sixty per cent for continuous evaluation and practical).

    Attendance: The attendance is compulsory. A student needs to attend at least 75% of classes. A maximum of 10% of would be condoned based on medical grounds only.

    Class Timings: 10am to 4.30pm

    Class Venue: IGNOU Campus at Maidan Garhi, New Delhi – 110 068.

    Laboratory Facilities: A state-of-the-art multimedia with the latest high-end systems and suitable media related software.

    Internship / Traineeship: Minimum of three weeks between II and III Semesters.

    Application Form: http://www.ignou.ac.in/MA/MA-EntTestAppForm2010July.pdf

    For enquiries and other details please contact:

    Dr. O.P. Dewal,
    Reader,
    School of Journalism and New Media Studies
    IGNOU, Maidan Garhi New Delhi – 110068.
    Email: opdewal@gmail.com Tele: 2953 6133 (Off) Mob: 98101 24701
    Mr. Amit Kumar,
    Lecturer,
    School of Journalism and New Media Studies
    IGNOU, Maidan Garhi New Delhi – 110068.
    Email: amitkumar@ignou.ac.in Tele: 2953 2103 (Off)
    Mob: 99117 73651


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