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IGNOU M.A in Electronic Media Production and Management

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IGNOU

M.A in Electronic Media Production and Management

(Programme Code: MAEMPM)

This regular full time on-campus programme will equip the students in electronic media – radio, television, and new media – production and management. This programme is designed to teach the students the basics of sound, visual communication, camera handling, new media production and online journalism. It will expose them to the art and craft of recording and editing using the latest software. It will also help them to ideate, visualize and design content in different programme formats. The course would provide hands-on experience to the students and develop appropriate skills and competencies to prepare them for any challenging assignments in the media industry.

Broadly the programme would cover:

  • Principles of Mass Communication, visual communication and broadcasting
    Radio production, television production, new media production and Online Journalism

    • Presentation Techniques for Radio and TV
    • Management and Media Marketing
    • Media Research and Brand Management
    • Internship and dissertation.

    Objectives: After completing the programme, a student will be able to:

    • Develop scripts for radio, television and new media.
    • Record and edit radio and television programmes.
    • Enhance presentation skills for radio and television.
    • Handle the camera.
    • Apply lighting techniques.
    • Develop professional sound recording, mixing skills
    • Design websites.
    • Develop media management skills.

    Courses:

    Semester Course Code Course Title Credits
    Semester – I EMPM-F2F-101 Principles of Mass Communication 4
    EMPM-F2F-102 Basics of Broadcasting (Radio and TV) 3
    EMPM-F2F-103 Understanding Sound 3
    EMPM-F2F-104 Visual Communication 3
    EMPM-F2F-105 Introduction to New Media 3
    Semester – II EMPM-F2F-201 Principles of Broadcast Journalism 4
    EMPM-F2F-202 On-line Journalism 4
    EMPM-F2F-203 Writing for Radio and Television 2
    EMPM-F2F-204 Radio Programme Production 4
    EMPM-F2F-205 Basics of TV Production 4
    Semester – III EMPM-F2F-301 Multimedia Production 4
    EMPM-F2F-302 Presentation Techniques for Radio and TV 2
    EMPM-F2F-303 Advanced TV Production 4
    EMPM-F2F-304 Management and Marketing 2
    EMPM-F2F-305 Internship (of 4 weeks duration) 4
    Semester Course Code Course Title Credits
    Semester – IV EMPM-F2F-401 Media Management 4
    EMPM-F2F-402 Media Research and Brand Management 4
    EMPM-F2F-403 Dissertation / Specialisation in any one area: Radio Television New Media Media Management 6
    Total Credits 64

    Eligibility: Bachelor’s degree in any field with 50% marks (Reservation as per notified norms).

    Medium of Instruction: English and Hindi. Duration: 4 semesters (2 years).

    Admission cycle: Admissions would be made only once a year in the month of July.

    Mode of Admission: The admission will be through an entrance test and an interview. The pattern of questions will be a mix of multiple choice and subjective questions. The Entrance test will cover some of the following areas: general understanding of media, current affairs, communication skills, reasoning skills, creative ability, ideation and visualisation for media etc. The short listed candidates will be asked to appear for an interview.

    Programme Fee: Rs. 80,000 (Rs. 20,000 per semester x 4 semesters). Examination fee: 50/- per paper Certificate fee: Rs. 300/-

    Evaluation: The School has adopted continuous evaluation method in which theory paper would be evaluated at 60:40 ratio (i.e. sixty per cent for term-end examination and forty per cent for continuous evaluation). Practical oriented papers would be evaluated at 40:60 (i.e. forty per cent for term-end examination and sixty per cent for continuous evaluation and practical).

    Attendance: The attendance is compulsory. A student needs to attend at least 75% of classes. A maximum of 10% of would be condoned based on medical grounds only.

    Class Timings: 10am to 4.30pm

    Class Venue: IGNOU Campus at Maidan Garhi, New Delhi – 110 068.

    Laboratory Facilities: A state-of-the-art multimedia with the latest high-end systems and suitable media related software.

    Internship / Traineeship: Minimum of three weeks between II and III Semesters.

    Application Form: http://www.ignou.ac.in/MA/MA-EntTestAppForm2010July.pdf

    For enquiries and other details please contact:

    Dr. O.P. Dewal,
    Reader,
    School of Journalism and New Media Studies
    IGNOU, Maidan Garhi New Delhi – 110068.
    Email: [email protected] Tele: 2953 6133 (Off) Mob: 98101 24701
    Mr. Amit Kumar,
    Lecturer,
    School of Journalism and New Media Studies
    IGNOU, Maidan Garhi New Delhi – 110068.
    Email: [email protected] Tele: 2953 2103 (Off)
    Mob: 99117 73651

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